Peer Perspective: ABM Strategy with Chelsea Kiko

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Marketo Employee

Peer Perspective: ABM Strategy with Chelsea Kiko


In this ABM addition of Peer Perspective, take a deep dive into defining your top tier accounts, using ABM channels, and getting started with account scoring with Marketo Champion Chelsea Kiko to help you fine tune your ABM strategy.

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Champion Moderator

Re: Peer Perspective: ABM Strategy with Chelsea Kiko

Having that relationship with the sales team is SUPER important - it makes those discovery sessions to identify top accounts so much easier to manage.