Level 1
Joined the community 12-04-2021
Level 1
San Francisco, CA, USA
Sr. Director of Marketing
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Great post. But, why would you manually normalize data when you can build a program to take common bad values and change them to valid values. We do that for country and state (ful...
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I'm a long-time (back to 2007) Marketo user and one of Eloqua's first customers. What I've found works best is NOT combining the demographic (or firmographic if you are doing accou...
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