MCSA guy who likes to hang out in the community going through the people's opinions, thoughts about the product and also answering questions/issues for fellow Marketo users. Have built few custom connectors for integrating the Marketo with other Adobe Marketing tools like Analytics, AEM, Target for extending Marketo's functionality. Have extensively worked on Marketo APIs along with the org level Marketo setup. Let's connect for a discussion on anything revolving around MarTech. ;)
@gmartella, if you're seeing the field on the lead object in Marketo > Salesforce Object Sync tab, then there's likely no issue with the permission set (i.e., the sync user can see...
@MartaOrsini, Sandy is absolutely right! We don't know how these custom fields are being used/updated, etc., for us to tell you about them. If you don't have have instance's docume...
@ashah123, going with a dedicated list and SC to maintain the list membership will be simple, so if you want to avoid complicating your filtering logic with/ engagement program mem...
Thanks for explaining your use case! A bit late to the party, but@Michael_Florin's approach should work.
Just a heads-up: Pay close attention to thewait stepand any changes to the...
I like the idea of referencing the program membership as a proxy of adding people to a list -- the only downside/consideration here is how you update people who're done with the wa...
@Dave_Roberts, thanks for your comment. Glad that you liked the post. So many teams miss Marketo’s superpower by treating it as just another tool instead of the growth engine it is...
@jessicataggart, you have 2 options here:
Build nurture using Marketo Engagement program and have a campaign that Paused people to acheive the variable cadence scenario -- you can...
You're doing all the right troubleshooting; this definitely sounds like a schema sync/indexing delay or potentially a backend mapping cache issue in Marketo's LaunchPoint. A few in...
Well, you can check for below:
Gmail weighs engagement heavily. If recent sends saw lower open/click rates, Gmail may have deprioritized your emails, even without spam complaints...
Tools like Marketo Engage sit at the core of modern marketing and revenue operations. But many teams treat it as a tactical platform—used for emails, forms, and basic lead manageme...