Wrong campaign tagged

ElCucuy
Level 2

Wrong campaign tagged

Hi Folks,

 

Due to a wrong set up in lead tracking inside marketo, leads have been tracked under a wrong Digital campaign instead of others. 

What should be the next step in moving these leads to their respective campaigns in marketo? Is there an easier way to handle this?

 

Any help is appreciated.

 

Thanks

3 REPLIES 3
Darshil_Shah1
Level 10 - Community Advisor + Adobe Champion

Re: Wrong campaign tagged

When you say people have been tagged to the wrong Digital campaign do you mean, people qualified and run through another smart campaign than the intended one? The corrective action would depend on what flow you had in the incorrect campaign through which people flowed, e.g., if it was a Change Data Value flow step, you can always update the field's value to the previous value (you'd need to use Activities API to get Change Data Value activities if you don't have it in some sort of history field in Marketo that you could reference the value from), and then batch-run these people through the intended campaign.

 

ElCucuy
Level 2

Re: Wrong campaign tagged

Hi Darshil,

You are correct. People qualified and have run through another smart campaign than the intended one.

 

Darshil_Shah1
Level 10 - Community Advisor + Adobe Champion

Re: Wrong campaign tagged

@ElCucuy, could you please shed some light on what were the flow steps of the unintended campaign?