Lead Source: how do you organize them?

Anonymous
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Lead Source: how do you organize them?

Our lead source picklist is getting busy. Considering migrating to a more broad approach to lead source labeling and adding second field for lead source detail (and most recent lead source detail).

Just wondering if anyone wants to share what channels they have at the top level of "lead source"? 

Thanks in advance.
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2 REPLIES 2
Anonymous
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Re: Lead Source: how do you organize them?

Here are the ones we use.  We append "(MKT)" to those that are marketing sources to make it easier to select these in reports and lists.
  • Content Syndication (MKT)
  • Current Agency
  • Direct Mail (MKT)
  • Email (MKT)
  • Event (MKT)
  • Existing Customer
  • Jigsaw
  • LinkedIn Recruiter
  • List Purchase (MKT)
  • Marketing Partner (MKT)
  • Natural Search (MKT)
  • Online Ad (MKT)
  • Other
  • Paid Search (MKT)
  • Print Ad (MKT)
  • Public Relations (MKT)
  • Referral
  • Rep Sourced
  • Social Media (MKT)
  • Sponsorship (MKT)
  • Telemarketing (MKT)
  • Tradeshow (MKT)
  • Webinar (MKT)
  • Website (MKT)
Anonymous
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Re: Lead Source: how do you organize them?

Thank you for sharing, Elliot.