Fearless Forum: February 2022

[Jon_Chen]

Hello Marketing Nation,

Welcome back to the 22nd Fearless Forum!

In this edition, we interview Community veteran and Marketo Engage Champion, Michael Tucker, in the latest Marketo Engage Champion Spotlight. We also highlight some of the most interesting topics in our Community in the past couple of months.

 

In this edition

• November Marketo Engage Champion Office Hours: Make sure to check out our Champion Office Hours recap, featuring Champions Jenn DiMaria, JD Nelson, Chris Saporito, and Max Maurier.
• What’s New in the Marketo Engage Certified Expert Exam: Read up on Champion Veronica Lazarovici’s take on what’s new in this recently revised exam.
• Marketo Engage Executable Campaigns: Review a short product brief on overriding token context in your executable campaigns.
• Marketo Sky Deprecation: An announcement from our Product Managers regarding the removal of Marketo Sky from all Marketo Engage subscriptions.
• Smartlists 101: Read about the importance of smart lists and how to leverage filters, operators, and constraints from Champion Chiara Riga as she deep dives into the topic.
• Bizible Touchpoints: A deep dive into what touchpoints are and how they are created in Bizible, featuring Kate Colbert.

Lastly, mark your calendars for Adobe Summit, which is from March 15-17! This is a free virtual event with over 230 breakout sessions and training workshops. It’s an amazing opportunity to interact with our speakers, product experts, fellow Marketo Engage customers and other attendees from around the globe.

Head to the Adobe Summit website to register and for more information on keynotes, breakout sessions, and training workshops.

Some Additional Worthy Mentions

• Marketo Engage Champion Office Hours February: The next Marketo Engage Champion Office Hours is on Feb 24^th at 11a PST. This is your last chance to chat with the 2021 class!
• Real-world Solutions to Complex MOPs Problems - Join the Seattle MUG and Vinny Sosa as he shares ways to work with Marketo Engage to extend its data management capabilities with the help of pre-processing strategies and workflow automation technologies.
• What is a CDP and why should MOPs Care – Join Vinny Sosa on February 24th to hear what CDPs are, why you should care, and some of the key capabilities you should expect to get from a CDP (not if but) when you introduce one into your MarTech stack.
• RingLead Data Heroes Podcast Featuring Britney Young – In this recurring podcast series, Marketo Engage partners RingLead sit down with one of our champions to talk data quality importance.