Audience tile in Email Program's Control Panel
To achieve greater reporting potential with Marketo Engage, you should always be defining Program Membership, Program Success, and Acquisition Program! This is because Marketo Engage offers several out of the box reports that need...
Here's a one-stop shop for all the best Marketo Measure (formerly Bizible) reporting resources! Am I missing any? Let me know in the comments what else you'd like to see! Resource Link: Description: Marketo Measure 101 ...
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Are you a new Marketo Measure (formerly known as Bizible) customer using Dynamics? Or maybe you’re just new to reporting with Marketo Measure data in Dynamics? This post is for you! If you’ve already installed the Marketo Measure ...
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Let’s break down Touchpoint Positions! The first step is understanding that Touchpoints are meant to be a record of engagement or interaction that a person had with your company. Read here for more detail. Touchpoint Position is ...
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I was recently asked for some examples of what to use Bizible’s Touchpoint Suppression functionality for so below are the most common I see across Bizible users. Keep in mind though that Suppression is your tool to “clean up” your...
Webinars can be a tricky tracking setup with Bizible because usually there will be touchpoints from what Bizible consider “online” channels and also from “offline" channels. To break that down further… For webinars, there typical...
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Do you use a web chat platform? If you do, you should know the ins and outs of how Bizible tracks them. It really comes down to if you are using a chat platform that Marketo Measure (formerly called Bizible) has an integration wit...
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Marketo Measure (Bizible) has a collection of fields on the Bizible Touchpoint & Bizible Attribution Touchpoint Objects that can be populated in different ways depending on where the Touchpoint is coming from (think Bizible JavaSc...
Auto-tagging is a term we are all somewhat familiar with, but Bizible has its own auto-tagging functionality that is crucial for granular ROI reporting. I see Bizible users skipping this step sometimes, so I’d like to explain why ...