In Forms 2.0, if you use the "show custom HTML for known leads option," the custom HTML will show up for everyone who is a known lead. Which is neat! However, this presents an issue with known leads who we only have an email address for—for example, people who sign up for our newsletter. If we just have the lead's email address and they go to download an eBook, they count as a known lead and get the custom HTML, even if the form requires additional information.
Ideally, I'd like to be able to customize the point at which the custom HTML displays. So in that same example, if the lead only has an email address in Marketo, they would get the full form, but a lead with first name, last name, company, phone number, and email address would get the custom HTML.
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