How Marketo Structures Marketing Ops

Video created by ad85e8f0300e6eb08f3816909beacb4c28652cd6 on Feb 12, 2015

    The growth of marketing automation has coincided with marketing operations, making it a very strategic role representing an intersection of marketing, technology, and business process. In this presentation, you'll learn how to build out your marketing operations role and function, and structure your team.