Validation in SFDC to prevent records synced from Marketo to Salesforce

Anonymous
Not applicable

Validation in SFDC to prevent records synced from Marketo to Salesforce

Hi there,
I am running an email program to mass email X number of records, at this point in time these records shouldn't be synced to SFDC. How Can I build a validation to stop this? can this validtion be done through configuration in SFDC ?

Thanks,
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2 REPLIES 2
Anonymous
Not applicable

Re: Validation in SFDC to prevent records synced from Marketo to Salesforce

Leads are only sent to SFDC if they go through one of the SFDC flow actions or if you are direclty tieing your Markeot program to an SFDC campaign.

How do you decide when Marketo leads should be created in SFDC? 
Josh_Hill13
Level 10 - Champion Alumni

Re: Validation in SFDC to prevent records synced from Marketo to Salesforce

You should have a central MQL processing flow that only pushes leads over when they meet the criteria Cathal suggests. Of course, if you link Programs-SFDC Campaigns, those leads sync no matter what.

Just sending an email should not sync those leads as long as the email program isn't linked to SFDC.