2 Replies Latest reply on Sep 30, 2014 8:34 AM by 52404

    Any people using 3 fields for Lead Scoring ?

      Hello,

      I'd like to have feedbacks of people using the same scoing model; if you don't, any advice is welcome !! We have the Spark edition and we're on Salesforce Professional edition.

      We are using 3 scoring fields :

      - Demographic Score
      - behavior Score
      - Lead Score

      Whenever we update the demographic or behavior score, we also update the Lead score field, so that the Lead Score always equals Demographic + Behavior Score.

      But we encounter a pb :
      - when 2 leads are merged - Marketo automatically adds up the Lead score of the former and new lead, without adding up the 2 other fields = Lead score doesn't equal behavior+demographic score anymore.

      - when a lead is converted to an existing contact - Marketo automatically adds up the Lead score of the former and new lead, without adding up the 2 other fields = Lead score doesn't equal behavior+demographic score anymore.

      Has anyone gone through the same issue ?

      Holisoa