Any people using 3 fields for Lead Scoring ?

[Anonymous]

Hello,

I'd like to have feedbacks of people using the same scoing model; if you don't, any advice is welcome !! We have the Spark edition and we're on Salesforce Professional edition.

We are using 3 scoring fields :

- Demographic Score
- behavior Score
- Lead Score

Whenever we update the demographic or behavior score, we also update the Lead score field, so that the Lead Score always equals Demographic + Behavior Score.

But we encounter a pb :
- when 2 leads are merged - Marketo automatically adds up the Lead score of the former and new lead, without adding up the 2 other fields = Lead score doesn't equal behavior+demographic score anymore.

- when a lead is converted to an existing contact - Marketo automatically adds up the Lead score of the former and new lead, without adding up the 2 other fields = Lead score doesn't equal behavior+demographic score anymore.

Has anyone gone through the same issue ?

Holisoa

[Josh_Hill13]

Yes, this is a known issue with Marketo. I believe there was an idea to fix this if you have multiple scoring fields. Remember, the field type must be Score.

There's no other way to deal with this unless you try to export the list, fix the scores in Excel, and reimport the list.

[Anonymous]

Thank you Josh for your reply ! Can you please develop the idea you are mentioning that allows us to fix this ?