0 Replies Latest reply on Mar 11, 2014 9:43 AM by 35883

    Marketing Coordinator - Intrax - San Francisco, CA

      If you’re someone who enjoys working in a dynamic, international environment, are data driven and have experience with Marketing Automation, we want to hear from you!

      To be successful you …

      •           are progressive, tech-savvy, and driven to create great work
      •           like influencing the strategy and then rolling up your sleeves to make sure great ideas become outstanding results
      •           enjoy diving into the data and understanding the customer in order to make sound decisions on next steps
      •           are excited about testing and constantly improving your work
      •           comfortably tackle complex projects through a combination of existing knowledge and eagerness to add to your skillset
      •           are ready to collaborate with cross-functional colleagues (programs sales & operations, Web Dev, IT)
      •           have the ability to coordinate across cultures and timezones
                   

      Responsibilities: 
            

      •           Set up and optimize marketing automation campaigns for different programs and international offices
      •           Collaborate with program marketing/sales/operations to create sophisticated marketing automation and support programs strategic needs
      •           Participate in global direct recruitment efforts by creating digital presences, sophisticated lead generation opportunities, and lead management and nurture flows
      •           Drive global lead, application and customer engagement projects
      •           Support global website alignment and optimization
      •           Reinforce brand standards for the organization while working with businesses  and international offices
      •           Drive conversion rate optimization, marketing funnel management, analytics and efficient processes on a global level
      •           Analyze performance of multiple channels, create reports, dashboards and use performance data to drive recommendations for changing channel priorities and testing tactics

      Must have qualifications:

      •           Bachelor's degree in Marketing or related communications
      •           2-3 years of demonstrated marketing experience
      •           Experience in Marketing Automation (Marketo) and Online Advertising
      •           Proven ability of converting marketing strategies into increased sales
      •           A strong creative intuition and understanding of user needs
      •           Great attention to detail combined with the ability to prioritize and meet aggressive deadlines
      •           Solid analytical skills with a demonstrated ability to translate quantitative and qualitative data into actionable decisions
      •           Excellent project management and organizational skills
      •           Excellent communication and copywriting/editing skills

      Desirable additional qualifications

      •           CSS/HTML proficiency highly desired
      •           Knowledge of Salesforce a strong plus
      •           Spanish language skills are a plus
      •           Experience in SEO and SEM
      •           CMS experience (ideally Drupal)

      Visit our website to applu - http://www.intraxinc.com/work-us/careers/global-marketing-coordinator