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I make landing pages for lead collection at tradeshows. The basic work-around for cooking is to disable cookies, which has to be done manually on every field as you build the form. If you disable form pre-fill for each field, you can make it so that the information is not cookied, yet still capture the new lead and information. I also make sure to have lead source hidden on these fields, and have them populated either in the URL or hidden field.
When I have the instance of a friend passing along a friend's information (IE send to a friend), I clone the form for the program, disable the prefill, and have a special url that populates that it came from a friend which allows them to fill out the form without having their information in there. I use this mostly for webinar invites, as we send to doctor's offices who want to register many different people.
You have to manually take out the munchkin code on both the form and the landing page template, but this is doable.