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Pre and Post Trade Show Mailing

Question asked by 501276d40d8c31ff7a7d36d342f550b900f0dc63 on Mar 13, 2014
Latest reply on Mar 13, 2014 by 51415
We would like to do both a pre-show and a post-show mailing for a trade show. Ultimately we want to see who received the pre-show mailing and visited our booth. We would also like to see who visited our booth and then had enough interest to engage with our post show mailing. What would be the best way to set up our program(s) and campaign(s)?