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Yep, There's a ton of content out there on this process. And quite a few threads here from May-June.1 of 1 people found this helpful
- Segment out Canadian leads
- determine who has implicit/explicit consent
- ask list to opt in
- if they don't, set to unsubscribed
- make sure there's a way to log the date and IP of the change (Marketo does do this, but you may want something clearer in the system).