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Improve Support for Salesforce Lookup Fields

Question asked by 05ec16df9259ddce6f90495edf86fd03d41a6d46 on Jul 23, 2014
Latest reply on Jul 23, 2014 by 54019
Hi all,

We have a set of fields in SFDC for secondary account/lead owners that we would like to use in our marketing efforts moving forward. These are Lookup(User) fields set up in SFDC so we can assign certain members of our team to accounts and leads, but only the ootb Account/Lead Owner fields translate into anything usable in Marketo.

Ideally, we would like to be able to assign an Account/Lead Owner in SFDC by selecting that user, then assign a different SFDC user to the secondary owner role and use that set of fields in the same way we use existing Account owner fields. Re-assigning existing account/lead owners is not an option since we have multiple functions associated with each account/lead.

Does anyone have success creating a system like this one? Is there any chance Marketo is considering making custom Lookup fields usable within marketo (instead of displaying SFDC Id's)?

Thanks in advance!