CradlePoint is the global leader in cloud-enabled 4G LTE wireless networking solutions for large enterprises. We help customers deploy, manage and analyze their wireless networking infrastructure, while also giving them the ability to control that network through our Enterprise Cloud Manager platform.
The Marketing Automation Specialist is responsible for managing, programming and improving our marketing automation system for demand generation, lead nurturing, lead scoring, and automated communications programs. Main responsibilities include the setup, deployment, and management of e-mail marketing efforts that include the creation of landing pages and web contact forms. The overall purpose of this position is to help drive new leads to our Inside Sales team by deploying and managing outbound campaigns.