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The best way is with URL parameters. You get to keep a single form and page, but then create hidden fields to capture the origin the lead from the Platform you used to promote that offer.
Jeff Coveney has a quick guide to this
http://www.revenginemarketing.com/ on the main page.
Josh Hill, I appreciate your quick advice and link. I will have to check it out over the weekend and see how it all works!
Hey Josh - I wanted to rehash this if you have a few mins to respond. So we've adopted the great LSM8 system mentioned in the above guide. I understand we can now easily track a variety of lead sources using the forms, but (and correct me if I'm wrong) we still need a "complimentary" program for each paid advertising source to capture cost/ROI - right? This is how I've always done advertising channels in my last instance of Marketo, but since we're starting with a fresh install I want to make sure I'm adopting best practices. Is this the best case solution?