I need to load a list of contacts into either Marketo or Salesforce. Taking into account the constraints listed below, what are the pros and cons of each system.
- Most of the companies will be in SF and Marketo already, but not with the same set of contacts in my list load.
- Some of the contacts may be in Marketo already, but with different emails registered
These issues may cause duplicates when importing – not sure there are ways to work around it.
I have tried including as many fields as possible to improve the data in Marketo for our targeted campaigns.