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Lead Scoring Recommendation

Question asked by 45679 on Aug 6, 2014
Latest reply on Jul 5, 2016 by Karina Guerra
Hi All,
 
I would like to start reviewing our lead scoring model and my predecessor has not left any document relating to when it was first implemented. Saying that I am pretty good with Marketo and have studied the whole lead score model we currently have in place.
 
My question is what would be the best possible steps to take in order to change/replace the current model since it’s not working for us at the moment?
 
Thanks in advance
 
Chris

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