We just started our email marketing efforts recently with a brand new database.
For the first email, I expected some bounces, so not surprised with that.
From 6600 emails sent out, we seem to only have 3 real people that have actually clicked and gone to our landing page! The quality of my emails is decent (sure, everyone has room for improvement). Its definitely not bad enough to warrant click rate of less than .05%!
Does anyone have any other thoughts on what else I should be looking for? Is it possible the emails are going into their bulk/spam folder (not marked as spam, but just not being read)? How could I correct that?