Recipient Name in E-mail

Anonymous
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Recipient Name in E-mail

Hey!

What do you type to have the name of the recipient appear in an e-mail?  For instance, if you are sending an e-mail to 500 people, how do you have each e-mail read: Dear Joe, Dear Bob, etc.?

Thanks!
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3 REPLIES 3
Anonymous
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Re: Recipient Name in E-mail

You would insert tokens into your email.

Here's the article: https://community.marketo.com/MarketoArticle?id=kA050000000LBvaCAG

For first name - you would use {{lead.First Name:default=there}}

I set "default=there" because most of my emails start off with "Hello Name / there"
Anonymous
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Re: Recipient Name in E-mail

Hi Courtney,
use Tokens in the interface, or:
{{lead.First Name}}
or with a Default Value:
{{lead.First Name:default=Customer}}

Best regards

Steffen
Anonymous
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Re: Recipient Name in E-mail

Perfect!! Thanks so much for your replies; I appreciate them!

Courtney