Figured I'd ask this here along with asking the Wordpress Plugin Devs. The questions is about merging anonymous visitor activity to a lead after a non-Marketo form fill.
I'm using a Wordpress Page Builder, Elementor. It comes with it's own Form module which allows a decent set of integrations except Marketo.
Right now, when someone fills out the form, i post the data via webhook to zapier which then creates a lead in Marketo and adds it to list in a campaign. However, what I'm missing is the munchkin cookie lead association to conduct lead tracking.
Since this is a non-Marketo form, I imagine I need to use an AssociateLead call?
Any advice is appreciated. It would be nice to hear from someone who has managed to connect anonymous visitor activity when a visitor fills out a non-Marketo form.