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Marketo/Wordpress Form Conversion Decrease

Question asked by Keri Cook on Jun 26, 2019
Latest reply on Jun 26, 2019 by Keri Cook

On April 29th we launched a new website, with using Wordpress landing pages (with Marketo embedded forms) as opposed to Marketo landing pages as we did prior to launch. Since the launch we have noticed almost a 50% decrease in website form conversions. To test and combat this issue we have recently adopted tooling from Marketo for secure domains on landing pages and secure domains for tracking links, but we are not confident that this is the only contributing factor. Has anyone else experienced something similar when using Marketo forms and Wordpress? Sanford Whiteman wordpress wordpress integration lead forms conversions