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Localizing the pricing

Question asked by Juan de Dios Ngomo on May 14, 2019

Hello guys I hope you can help


I am in the process of localizing the pricing for some of ours promo (special offers) emails.

What’s your approach regarding add VAT in prices? Is there any legal obligation to, or, would you expect German emails to specify whether a product cost includes or excludes VAT after the  price?

For example can i just add "€234 EUR (Excl VAT)"  under the product image in a newsletter or promo email 
obviously a link will redirect you to the website where you can see all the total price, shipping etc
thanks for your help!