We currently have 1 master email template branded for our company in Design Studio. We have then used that template to build out other email templates in Marketing Activities based on program type; i.e. webinar, email, content download, etc. The catch is we market by product/brand - all of which have different logos and accent colors. We are planning to clone our program templates and adjust accordingly for each brand using tokens. I am thinking about using the tokens in the master email template in Design Studio with the appropriate company colors/logos as the default. That way if someone starts from scratch in their product/brand folder, the email will populate with the appropriate colors/logos/etc, but still have the same overall look of the master template.
Any issues/concerns with this approach? Is it safe to reference tokens in Design Studio templates?