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Web Personalization Module Suggestion

Question asked by Natascia Almeida on Feb 23, 2019
Latest reply on Feb 25, 2019 by Jayanto Sukul Sukul



I have a client who would like to get reports with the visitors to their webpage and company that they belong to. I thought it would be a good idea for them to use the Web personalization module and download the visitors report.


I have two questions to be sure it is the best option:

1) In case the client also has ABM Module, if a visitor is anonymous but belongs to a target account, can Marketo match his IP to the target account´s one? Or is it possible to connect only known visitors to accounts?

2) Would this solution make sense considering that their target accounts are very small german companies (so likely not on marketo´s IP Addresses database?