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Can Marketo create new contact records in Salesforce directly? We don't use the lead object.

Question asked by Amanda Giacobassi on Feb 21, 2019
Latest reply on Apr 3, 2019 by Veronica Holmes

We're a new Marketo customer and about to set up our Salesforce sync. We don't use the Salesforce lead object at all. When a new contact is created in HubSpot today, Salesforce creates a new contact record, not lead record. This setting is controlled in HubSpot. Looking for ways to make sure Marketo can push new "people" to the Salesforce contact object as well (we already use code in Salesforce to create a new account if the new contact has an email domain that doesn't match an existing account email domain).


Help and ideas much appreciated!