3 Replies Latest reply on Jan 29, 2019 8:08 PM by Rachit Puri

    Current benchmarks for Click rate and Open rate for Financial Services industry?

    Karen Vuong

      Hi,

      New to Marketo here! Where can I find Marketo supported benchmark metrics to measure our click to open, and open rates for our industry? (Financial Services)

       

      I've checked this doc: The-new-metrics-for-email-marketing.pdf, but it's not specific to industry. Any suggestions?

      Thank you!