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Question related with DMP and DSP...

Question asked by Murat Turan on Jan 17, 2019
Latest reply on Jan 18, 2019 by Chris Wilcox

Hi everyone,

 

I have two separate question related with Marketo platform.

 

First one is related with DMP integration. I checked the Launchpoint and saw that Marketo is able to connect with some third party platforms (DMP). Is it possible to integrate Marketo with another DMP different than these? For example, Oracle BlueKai..

 

Also is Marketo able to act as DSP (demand side platform) that  help the clients to buy display, video, mobile and search ads on different channels real time? And how is digital ads working on Marketo on non-owned websites of the clients?

 

Thanks.

Murat

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