AnsweredAssumed Answered

Opt-in expired landing pages #GDPR

Question asked by Ophir Gal on Jan 16, 2019
Latest reply on Jan 29, 2019 by Ophir Gal

** Edited version (short) **

Current opt-in: email > click on link > thank you page


After opt-out - person is deleted.

What if then s/he tries to opt-in?

How do I avoid the "thank you page"


** End of edited version **



We want to update the GDPR flow so in the welcome (opt-in) email would now include opt-out option.


Hello xxx,

Welcome... please click here to opt-in...

if you want to be deleted now please click here.


Opt-in flow works on getting to a Marketo thank you page (Thank you <Name> for opting in)

and opt-out goes to a Marketo landing page with a simple email form and after submission it will be deleted.


But I have few cases not properly addressed:


1. One did opt-in (via email) and then opt-out (via email)?
[I guess nothing to do here]



2. One did opt-out (via email) (and then deleted) and then opt-in (via email)?
[The user will see the thank you page - which this is not relevant after deletion]



3. After 14 days, person deleted and then tries to opt-in/opt out?

[same as above for opt-in, and opt-out page will be just redundant]


Will love to know if you have any creative idea how to improve user experience here.