1 Reply Latest reply on Dec 10, 2018 11:07 AM by Sanford Whiteman

    Difference between clicks on email performance report and clicks on email link performance report

    Marie-Lou Sens

      Hello beautiful Marketo's members,

       

      I have a problem with statistics in email reports for my newsletter

      In my email performance report I can see 399 clicks for my last newsletter. The "clicks" on this report means as marketo says : "people who clicked at least one link in this email"

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      The problem is that in my email link performance report I don't see these 399 clicks :

      2.JPG

       

      So I don't understand, what does it mean ? What's the difference between these statistics ?

      In email link performance report, Marketo indicate that "clicks" is :"number of links clicked" and "people" : "number of people who clicked the link".

       

      Thank you for the help !

      Marie-lou