0 Replies Latest reply on Dec 4, 2018 12:47 PM by Diarmuid OFatharta

    Job Posting: Marketing Automation Manager at Unison

    Diarmuid OFatharta

      Exciting opportunity to join a fast-growing Series B startup shaking up the future of home buying and turning real estate on its head.


      The Position

      As a Marketing Automation Manager at Unison you will leverage Marketo to drive growth through marketing initiatives that increase conversion and drive revenue across all segments of our business. You must possess an advanced proficiency in email marketing and marketing automation, excellent written communication and copywriting skills, good design sensibilities, and a strong entrepreneurial spirit.  You thrive in an environment where you can be both strategic and tactical.


      Your responsibilities will include:

      Act as our Marketo Admin, driving regular and ad hoc email campaigns that generates demand and nurtures leads

      Own and perform all aspects of email campaign from design to writing to segmentation to strategy

      Develop and segment lists in Salesforce and Marketo, maintaining data cleanliness and hygiene, list uploads, segmentation, and touch cadences.

      Monitor, review and report on campaign results and make recommendations to improve the efficiency and effectiveness to increase ROI

      Coordinate with other marketing teams for creative content and design elements

      Apply frequent test, learn and retest methodologies

      Maintain and own a calendar of content for lead retention and reactivation

      Manage future marketing initiatives out of Marketo, such as text messaging and lead scoring


      What you will bring to the team:

      2+ years of email marketing experience, including 1+ years’ experience as a power user/admin of a Marketing Automation platform

      Experience working with Salesforce and/or Marketo is a huge plus

      Self-motivated with a strong desire to learn new skills

      Strong writing, proofing, and editing skills with a drive for accuracy, good project management skills and attention to detail

      Passion for creating world-class marketing, including the ability to orchestrate each important detail and measure results

      Bachelor’s degree required


      Why join us?

      The Unison team draws on a deep and wide range of talent across several disciplines. Visionaries in investment management, product development, and financial technology are joined by innovative real estate and consumer finance experts creating a unique culture.

      Perks of the Unison employee include: competitive salaries, 100% paid medical and dental benefits, generous PTO policy, fully-paid gym access, paid parental leave program, and a fantastic downtown SF location, as well as being an integral part of a well-funded market leader with incredible momentum.


      More info and to apply visit https://www.unison.com/careers/