This content has been marked as final. Show 1 reply
- Marketo logs Visit Web Page activities in lead records, so if you use a Marketo smart list to identify leads with visits to a page, it will display the unique leads that visited that page, but not not the number of page visits. This number should be similar to GA's Users metric.
- You can determine the number of page visits using a smart list by incrementing the Min. Number of Times constraint in the Web Page was Visited filter and totalling the number of leads listed for each miniumum number of visits. This can be time consuming if leads tend to visit the same page frequently during a short period of time.
- If you use a smart list to identify leads with visits to a page, be sure to include both known and anonymous leads in order to have a number similar to GA.