1 Reply Latest reply on Aug 23, 2018 11:45 AM by Denise Greenberg

    How to track the program that caused a lead to hit your scoring threshold (MQL)?

    Terry Burgess

      Hello, I am trying to set up tracking so that I can see the program that caused a record to reach a scoring threshold. In our system that threshold is 100 points. I have already built the filed to store the info in and have tried the tokens {{trigger.Name}} and {{program.Name}} to collect this data. The issue is we use global forms and global listing campaigns to trigger scoring programs. So, when I used {{trigger.Name}} it returned the "Lead Score" as the value. When I use the token {{program.Name}} it returned the global scoring program "02 Lifecycle" which is where all the global scoring campaign lives. I want the actual program that cause the score change, i.e. the ebook form fill program that causes the score change.

       

      Notes:

      We use global forms

      We use global scoring campaign triggered off form fill (global), visits pages, open emails, clicks, and program status changes.

      We do not use request campaign to trigger a scoring campaign.

       

      Thanks for any help here.