AnsweredAssumed Answered

Salesforce contacts and dupes

Question asked by Jonathan Stokes on Aug 17, 2018
Latest reply on Aug 18, 2018 by Geoff Krajeski

We are in the process of migrating to Salesforce from Blackbaud Raisers Edge. In our current database, we have lots of duplicates.

Originally, my plan was to
Migrate contacts to sf and then dedupe once all the data is loaded, however, we are on a time crunch. We had hoped of sending our first Marketo email a week
from Today.

My question for you is if what is the best strategy you would advise to meet this deadline as far as dealing with the dupe contacts:
1. Sync Salesforce to Marketo which as of right now matches our current database so lots of dupes exist
2. Try and dedupe as much as possible and then sync from Salesforce
3. Import a deduped list directly into Marketo and then do the sync.

Is there any cons to going with the 1st or 3rd option? I appreciate your help. Thank you.