5 Replies Latest reply on Aug 16, 2018 11:45 AM by Amanda Thomas

    B2B Webinar Performance

    Jamie Hunter

      Hi everyone!

       

      Is anyone able to share their company's B2B webinars perform? What metrics/conversions are you looking at?

      -Email Click-to Registration Page conversoin

      -Registration Page visit-to-Registration (form conversion)

      -Total Registrants / No Shows / Attendees?

      -Acquired by (Net-New leads)

       

      I'm curious how other B2B companies measure their webinar performance. Let me know if you can weigh in!

       

      Thanks!

      Jamie