For those enterprise users out there who use Marketo for internal communications to employees in conjunction with B2B and/or B2C support do you have any tips or tricks to share with me/community about your experience?
Some topics we have brainstormed on
- How do we set up an efficient email intake process for frequent sends (multiple daily)
- Leveraging dynamic content for various roles and geo locations
- Leveraging sending based upon time zones
- Using A/B testing and analytics to support business groups understanding of effective means of communication with employees