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Enterprise Internal Communications

Question asked by Kevin Weisenberger Champion on Jul 31, 2018

Hi Everyone,

 

For those enterprise users out there who use Marketo for internal communications to employees in conjunction with B2B and/or B2C support do you have any tips or tricks to share with me/community about your experience?

 

Some topics we have brainstormed on  

  • How do we set up an efficient email intake process for frequent sends (multiple daily)
  • Leveraging dynamic content for various roles and geo locations
  • Leveraging sending based upon time zones
  • Using A/B testing and analytics to support business groups understanding of effective means of communication with employees

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