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Scoring Content engagement with product Tags and activities

Question asked by 7020055df87595187ad4ea2314637f1c4e47476d on Jul 25, 2018
Latest reply on Jul 26, 2018 by Josh Hill


Looking to get insight/ideas on using program solution tags to score engagement based on a threshold of content downloaded/viewed for a particular solution. For instance today someone may download content A and then register for a webinar that outlined Solution A and then Clicked link in an email promoting Solution A. Based on a combination of these activities, I want to score them differently.


Is there a way to do this with TAGs and creating a custom activity? Any advice or ideas on how to best do this would be appreciated.