2 Replies Latest reply on Jul 24, 2018 8:37 AM by Andreia Norsa

    Marketo Sales Insight - Score: campaign description

    Andreia Norsa

      Hi Guys,

      I have set up the lead scoring module and it is working fine, however, on MSI under campaign history, I don't see the description of the campaign/last action which made the score changes. Instead, I've seen only the SFDC sync details.

       

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      This info is not very useful for sales, so how can I change this description? I know they can go to Interesting moments and check the last activities, yet it will be nice to have under Score.

      The field Person Score is a formula in SFDC: Demographic Score + Behaviour Score.

      If you have any ideas, could you please share how should I set up in Marketo or SFDC?

      Thanks.Products Support