AnsweredAssumed Answered

Industry Standard Email Metrics by Segment (Customer vs Acquisition)

Question asked by Tiffany Tasa on Jul 18, 2018
Latest reply on Jul 19, 2018 by Tiffany Tasa

Does anyone have any / know where I can find reporting or information on current industry trends / benchmarks for email open and click through rates?  I am mostly concerned with industry standard email metrics for SaaS / tech companies, but more importantly, Customer versus Acquisition audiences. I can find a ton of information for Customers specifically, but nothing that compares the two.

Outcomes