2 Replies Latest reply on Jul 19, 2018 11:08 AM by Tiffany Tasa

    Industry Standard Email Metrics by Segment (Customer vs Acquisition)

    Tiffany Tasa

      Does anyone have any / know where I can find reporting or information on current industry trends / benchmarks for email open and click through rates?  I am mostly concerned with industry standard email metrics for SaaS / tech companies, but more importantly, Customer versus Acquisition audiences. I can find a ton of information for Customers specifically, but nothing that compares the two.