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Using Marketo Landing Pages for Event Certificates

Question asked by Natalie Kremer Champion on Jun 25, 2018
Latest reply on Jul 31, 2018 by Sanford Whiteman

We're researching ways to automate our event participation certificates and it seems to me that a Marketo Landing Page could work, but I'm wondering if others have used this in the past with success. We're tracking our event registration and participation through a Marketo Program currently, but when someone attends, we're sending an alert to someone to manually generate and send the participation certificate.


Has anyone used a Marketo Landing Page to serve up a participation certificate? We would need it to include the person's name, event name and date, but all of these already live on the Program level as Tokens. My thought is we could send them the landing page link in a thank you for attending email and when they click they would be able to view the personalized certificate on a landing page via Tokens.