AnsweredAssumed Answered

GCLID and Marketo

Question asked by Allison Proehl on Jun 12, 2018
Latest reply on Jun 12, 2018 by Josh G

I was recently asked by our SEO team to set up Google Click Id in Marketo, and I'm stuck.

Here's what I've done so far:

  1. Connected Google Analytics to Marketo in Launch Point
  2. Set up a custom field in Marketo as a String field labeled GCLID ( i actually also did this in Salesforce)
  3. Created the hidden GCLID field in a test form


My main problem is I dont know what information is supposed to be pushed into that hidden GCLID Field. Is there coding I need to add to all of our landing pages in the form section? What steps do i need to take to link it over to Google analytics?


I've read a number of articles in the community, but I feel like I'm running in blind circles. Any help would be appreciated!