0 Replies Latest reply on May 16, 2018 9:02 AM by Nikki Roche

    Ad Bridge Custom Audiences - What data is shared?

    Nikki Roche

      When I send a custom audience to FB or Google, do I need to create a custom view with only data these platforms match on? Or does Marketo only map those fields with each platform and a custom view is not necessary? I work at a bank and our compliance team needs to understand exactly what data is shared with these platforms for our records.

       

      Ashley Henderson Jela Bubic