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New SFDC Object for GDPR : Individual

Question asked by Dana Nemec on May 11, 2018
Latest reply on Jun 5, 2018 by Veronica Holmes

Has anyone looked into the functionality/Marketo integration potential of the new SFDC Object they are calling "Individual"?

Reference article:  https://medium.com/@Q9ELEMENTS/gdpr-compliance-and-salesforce-individual-object-bf41e04e7fa3

 

Our company is trying to decide if we add new fields and process steps in SFDC to sync with the new fields we added in Marketo (Opt in date, Opt in source, etc)

Or if we could use this new object in SFDC.

Any thoughts on this yet?

Thanks!

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