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on Apr 27, 2018 8:46 AM by Sebastian Sacarin
Marketing Operations Manager - Leanplum
Apr 27, 2018 8:46 AM
About The Role
3-5 years relevant experience
Advanced proficiency in Salesforce.com, Marketo, Excel and relational database technology
Experience with B2B technology stacks including Bizible, Demandbase, Wordpress, On24 a plus
Understanding of Account-Based Marketing strategy, segmentation and process
Entrepreneurial and Collaborative
High attention to detail and accuracy despite fast turnarounds
Proactive and visionary and continually asks, “How can I make that better”
Manage the enterprise marketing lifecycle using tools, data, insights enabling seamless segmentation and high quality, multi-channel campaigns.
Own, optimize and integrate the marketing technology stack for optimal performance
Own the configuration, governance and maintenance of the B2B automation using tools like Marketo and Salesforce
Support email calendar, audience segmentation, build landing pages, forms and email campaigns
Continually optimize account and lead scoring, tracking and nurture incoming leads
Connect multiple data points to report on marketing performance and inform channel and program strategy and execution
Health, vision, and dental insurance
Delicious and healthy lunches and dinners
TGIF happy hours
Ping pong, darts, and foosball
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