Hi there,
I'm building some 2.0 templates so that the rest of the team can build emails on the easy editor without having to touch the code.
We often segment our content based on audience type, so that for example a client might see a piece of content and prospects see a different one. Making images and rich text dynamic on the easy editor is very easy, but I haven't figured out a way to make the CTA buttons dynamic (I need the link and CTA text to change based on segments). So far I've solved the problem by using segmented snippets where I want dynamic CTA buttons, but it's obviously a very roundabout way of solving the problem and it does require code manipulation (even if very minor).
Does anyone have a good solution to this problem?
Thanks!
Cris
Hi Christina,
Email 2.0 variable cannot be made dynamic. Read the list I established here of what's missing and vote for them.
There are 3 ways to render dynamic CTAs:
-Greg