AnsweredAssumed Answered

Making CTA buttons dynamic through easy editor (emails)

Question asked by Cristina Weber on Mar 25, 2018
Latest reply on Apr 13, 2018 by Eben Shapiro

Hi there,


I'm building some 2.0 templates so that the rest of the team can build emails on the easy editor without having to touch the code.

We often segment our content based on audience type, so that for example a client might see a piece of content and prospects see a different one. Making images and rich text dynamic on the easy editor is very easy, but I haven't figured out a way to make the CTA buttons dynamic (I need the link and CTA text to change based on segments). So far I've solved the problem by using segmented snippets where I want dynamic CTA buttons, but it's obviously a very roundabout way of solving the problem and it does require code manipulation (even if very minor).


Does anyone have a good solution to this problem?