AnsweredAssumed Answered

Do I need Java Placement if Content AI is in Emails?

Question asked by Raksha Rathnam on Mar 2, 2018
Latest reply on Mar 2, 2018 by JD Nelson



We are currently looking to utilize content AI within our email communications. This content will link out to various web pages, whitepapers, etc. Some of the content may even be just links to PDFs hosted on Marketo itself.


In looking at the "Getting Started" documentation it states that JavaScript will need to be deployed into the html of all sites people will be landing on. However, is this step really needed if we're just implementing within emails and not on landing pages or sites? Wouldn't the click itself on the email to get to the consumable content indicate the interest and thus learning for the Content AI algorithms?


Any clarification is helpful!