AnsweredAssumed Answered

Bounced email addresses that should be accurate

Question asked by 50c66660a01b5f1423e7fd5bc930d64363b7344b on Mar 1, 2018
Latest reply on Mar 2, 2018 by 50c66660a01b5f1423e7fd5bc930d64363b7344b

Hi everyone! We're in the process of running an email campaign for an event invitation and had 100% deliverability on our first send (2 weeks ago), but had a 10% drop in deliverability this week on our reminder email. I know these emails to be accurate, and I know these individuals have taken action (opened/clicked) on previous emails from earlier in February. In the activity log, I found the following:



Strangely enough, the same email send had other people from this company, and their emails went through fine. Is this an issue of a few individuals marking us as spam? Is it possible the emails suddenly changed and it's reading a blacklist?


Our email performance has improved dramatically this year, so I'm a bit dumbfounded. Any feedback or ideas for troubleshooting are appreciated.