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100% Test Sample Size in Email A/B Testing

Question asked by Chelsey Davis on Feb 21, 2018
Latest reply on Feb 21, 2018 by Chelsey Davis

Howdy!

 

I have a quick question...

 

I have an email test with 2 subject lines and 2 tweaks to copy ( a 2 x 2 test) with a total population of 160,000 emails. I want to set the test up like this (whole email test):

 

Email 1 (Subject Line A, Copy A)

Email 2 (Subject Line B, Copy A)

Email 3 (Subject Line B, Copy A)

Email 4 (Subject Line B, Copy B)

 

If I'm just looking for data and not necessarily a 'winner' and will be uploading a static list for this test, can I set the test sample size to 100% without any issues?

 

Thanks!

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